Leadership online: Charisma matters most in video communication

Managers need to make a consistent impression in order to motivate and inspire people, and that applies even more to video communication than to other digital channels. Researchers investigated the influence that charismatic leadership tactics used in text, audio and video communication channels have on employee performance. They focused on mobile work and the gig economy, in which jobs are flexibly assigned to freelancers via online platforms.
Read Original Article: Leadership online: Charisma matters most in video communication »